Today at Apple:
Drop-In Sessions
concepting, lesson development, experience design, copywriting
Pop-Up Studio: Ted Lasso
THE ASK
Ahead of the show’s season three premiere, we were asked to design a 15-minute, Lasso-inspired demo session to catch the eye of in-store customers waiting for a Genius Bar repair. So we gave them a reason to Believe.
THE IDEA
Whether you follow the Lasso Way, or have yet to watch an episode, this iPad drawing lesson pulled you in with the show’s iconic locker room sign (the bright yellow doesn’t hurt either) and had you experimenting in Procreate with different brushes, stickers, and gestures to make your own version of the show’s iconic locker room sign.
